Gobi is motivated and passionate. He was Born in London, England. He actually lived on the top right floor of the building in the Beatles Abbey Road album cover.
He worked his way up as a production assistant, production manager and producer, before being given his first directing gig by acclaimed rapper Tupac Amaru Shakur. His first music video is still hold the record as one of the most played videos on MTV.
He's gone on to direct and produce over 350 videos and commercials. He's had the pleasure of working with A list talent such as Alicia Keys, Missy, Trent Reznor, Tupac, Snoop, Dre, Mary J. Blige, Yoko Ono and many more. He's also directed commercials for HP, Shell, Nestle, Hot Pockets, Butterfinger and Microsoft.
He's produced 3D Film Festivals in Asia, concert events in South Africa and been responsible for award winning branded content for brands such as Butter Fingers and Hot Pockets that have garnered over a BILLION media impressions. He's producing 7Dayz, a film about the 6 nights he sat security for Tupac Shakur in Vegas, after the rapper was shot.
Originally from South Africa, Jared has cultivated an accomplished and extensive career as a senior creative executive in branding, advertising, digital media content & technology for some of the largest advertising and marketing conglomerates in the world across 4 continents.
Jared brings creative management experience forged from over a decade in the corporate world from working at companies like WPP & Edelman along with having founded and managed 2 new media startups. While his early career focus was across traditional advertising, he quickly transformed his attention to the digital transformation that shook the industry and became a leading strategic thinker across digital and social media lead by content development.
Jared’s clients have included global brands such as: Nikon, Samsung, McDonalds, Sara Lee, Deloitte, Pitney Bowes, Subaru, Booking.com, Vimeo, Jet Blue, Virgin America, United Airlines, Clorox, CoverGirl, ClearChannel, Cosmopolitan Hotel, Diagio, Microsoft,Nikon, Purina, VitaminWater, Ebay, Walmart, Ben & Jerry’s, Microsoft, HP, Starbucks, Burger King, Quaker, Amtrak, American Heart Association, Unilever, Glaxo Smith Kline and Sundance Institute.